Social Network Marketing Part III

Social Media Marketing using Linked In

“It’s better to be the best connected than the most connected in social networks,” says Mr. Hoffman, the famous business consultant, in one of his books.

A lot of your acquaintances in LinkedIn will make business gain referrals by a whole lot of new customers.

LinkedIn has built a reputation as the “professional” social media site and prospects want to be able to look you up there to find history, recommendations and your resume. LinkedIn marketing is often an untapped way to market your business. http://en.wikipedia.org/wiki/LinkedIn

For  business, it is most likely that you already have a LinkedIn account. In the unlikely event of not having an account, it is highly recommended that you immediately register for one, as LinkedIn can be an extremely rewarding tool to attract new customers for your business.

One of the critically important components of LinkedIn is user's profile. It is the fundamental requirement of user LinkedIn account and it should be made the hub of all user's activities within LinkedIn.  You may present an insight of all basic information about who you are and what you do, through your profile. Your LinkedIn profile invariably comes up as the number one result in a Google search of a person’s name. Therefore, make it a point to ensure that your profile entails complete and up-to-date details of all your experience and expertise.

LinkedIn profile must understandably contain relevant keywords that  to be easily found, in searches. 

keywords for all the critical areas like:

professional headline

Specialties section – found at the bottom of the Summary section of your profile

Include as much relevant details as possible under the Summary and Experience.

Job Titles – current and past work experience job titles

Skills section – select skills with relevant keywords

Websites – choose the option “Other” which lets you add a title for your website. Insert keywords in this title area.

one more important thing is user name and professional headline are the two primary things that new customers will see when user respond to queries in the Answers section or leave messages in the Group discussion forums.

The essential objective of using LinkedIn is to get found by colleagues, friends, and more importantly new customers.  Having your photo on LinkedIn can straightaway help people identify you, inspire confidence in you, and make you feel like a “real” person to new customers. 

http://kristenluke.wordpress.com/2009/01/25/how-to-use-linkedin-to-build-your-business-part-one/

One major advantage of LinkedIn is the choice to customize user profile URL.  user can thus customize the web address of your LinkedIn Public Profile.  Make sure to use your business name in the custom URL as the LinkedIn profile often comes up as the number one result in a Google search.

Presently, the trend is to source more and more suppliers viewing LinkedIn. So, use LinkedIn as a marketing tool and make profile appealing to new customers and create a tremendous impact.

Social Network Marketing Part II

Social Media Marketing using Twitter

#     Focus on Brand promotions & micro blogging (140 characters)

#     Filling up the page with quick technique & tips.

#     Use search.twitter.com & twellow.com to find more users.

#     We can easily gain followers by following the active members in twitter.

#     We will get followers by following the followers of experts, gurus or of our competitors  in twitter.

#     When we follow 100 members we will get at least 70 followers.

#     For getting the followers we have to follow many in a consecutive manner.

#     We can post a product, link etc and ask for opinion and reviews.

#     We can use affiliate marketing & micro blogging.

#      Create banner about products, organizations etc

#      We can post promotional codes for products such as discount coupon, buy 3 get 1 etc.

#      Build a personal relationship with the  followers & create a trustworthiness among them.

#      Upload  genuine photo, company logo or product logo.

#      Don’t take the customer directly to the product page. Give them details description before taking them to the product page.

#      The followers want something from us so we always want to sell some thing more than they expect.

 #     Try to implement cross selling in website (pack include coke when we buy pizza).

 #     We need to add personal touch in marketing for it to work. Customize our communication in order to stand out.

#      Highlight our brand we cannot make any compromise in quality and Brand establishment.

      

      By following the above techniques we can achieve a good traffic and sales using twitter. 

Social Network Marketing Part I

• Social Media is a vital element  for  the online business.

• It is an art of producing traffic to site for generating business through online social group. 

• It help to build important business contact and to run a reputed business on the internet. 

• Social media marketing is used as a branding tool and can increase conversion, sales tracking, page views and add exposure.

• It is simple and low cost way if increasing sale and to bring traffic to the website.

• This will bring many people to the site and help for link building to get good ranking in search engines.

• It increases the site popularity  &  to bring the potential customers to our niche area.

       By using the following famous Social networking sites we can increase the site traffic         and to get potential customers.

•  Facebook
•  Twitter
•   LinkedIn
•  Blogs
•   You Tube
•  Google+

     Social Media Marketing using Facebook:

•      Side banner showing the company details such as what we are, what we do, contact us etc
•      We can include our new product details - banner
•      We can publish notes and create groups.
•      We can put like box in out site.
•      We can create page for  products, organization, celebrity etc
•      We can upload photos, post links that direct to our site/blog.
•       We can create events like recent activities, upcoming events etc.
•      Create advertisements about the new & existing & upcoming products (adds are paid based on click & rate /day).
•      View insight menu consist of daily, monthly, weekly user details, page views, unique page view etc
•      We can create multiple admin for a page.
•      We can apply theme for the fan pages based on product introduction, product description etc.
•      We can send links, products details to the members, groups  for getting opinion , reviews etc
•      We can send offers, promotional codes, discounts coupon to the members, groups etc.
•      Face book allows  to send messages to users you have no connection with we can make use of it.
•      Face book provides classified add services.
•      We can make friends from our competitors. We have to send request to many friends (through competitors  or through search ).
•      Try to implement cross selling in website/product page (comparisons of products)
•      We need to add personal touch in marketing for it to work. Customize our communication in order to stand out.
•      Highlight our brand we cannot make any compromise in  quality and Brand establishment.

  By using the above techniques we can achieve a huge traffic and sales.

This picture indicates Face book for marketing is highest on the chart, with 92% of those surveyed naming the social networking giant as a tool they use. Twitter came in at 82%, LinkedIn at 73%, Blogs at 61% and YouTube/other video at 57%, to make up the top five social network marketing channels.

आत्मबल प्रोग्राम - १४ वे पुष्प

हरी ओम 

काल रविवारी आत्मबलचा १४ व्या पुष्पाचा प्रोग्राम हरीगुरुग्राम येथे परमपूज्य  बापू, नंदाई व सुचित मामा ह्यांच्या उपस्थितीत पार पडला . खरोखरच अतिशय अप्रतिम अवर्णनीय होता. ह्यामध्ये काही नव्हते असे नाही कॉमेडी पण होती , इमोशनल पण होत तर त्यात वीर रस पण होता, प्रत्येक सखीचा उत्साह, प्रत्यक्ष बापुंसमोर आपण शो करत आहोत ह्याचा आनंद ओसंडून वाहत होता. फक्त नंदाईच एवढी ताकद तिच्या बाळांना  देऊ शकते. सावधान, मुहूर्त, पगडा ह्यांसारख्या नाटकातून आई करमणूक करता करता आपल्यासाठी काही ना काही मेसेज देत होती, 

पहिला मोठी आईच्या गाण्यावर बसावीलेला डान्स, मयुर डान्स  डोळे दिपवणारा होता, जाहिरातीवर केलेल्या विनोदांमुळे हसून हसून डोळ्यातून पाणी काढले, नो एक्सप्रेशन डान्स  अतिशय विनोदी पण आगळा वेगळा ही होता.

आणि ह्या कार्यक्रमाचा शेवट...  त्याला तर काही शब्दच नाहीत स्पीचलेस! अत्यंत भावपूर्ण होता, तिथला प्रत्येक जण बापूंच्या प्रेमाने भारावून गेला होता, असे वाटत होते ह्याला शेवटच नसावा. 

आणि हो ह्याच्या पलीकडे स्क्रीनवर जे ईफेक्टस ते तर भन्नाट होते. अर्थातच, ह्या सगळ्यामागे आई आणि तिच्या प्रेमापोटी  तिच्या बाळांनी घेतेलेले अथक परिश्रम दिसत होते.

खरच, आई तू ग्रेट आहेस आणि फक्त तूच तुझ्या बाळांकडून अशक्य ते शक्य करू शकतेस. तुझ्या प्रेमाला अंत नाही.

we Love you AAI Always,

मी अंबज्ञ आहे.

हरी ओम 

साईंनिवास – डाक्यूमेंट्री

"वानर मज करावे देवा नको नरजन्म कुडा, नव्हता विकार त्यांच्या ठायी विचार फक्त रामाचा ...."

मीनावैनीनी रचलेला माझा सगळ्यात आवडीचा अभंग. आपण आजपर्यंत मीनावैनीबद्दल खूप काही ऐकले आहे. त्यांनी रचलेले अभंग पण ऐकले आहे. पण त्यांचा पूर्ण प्रवास आणि त्यांनी केलेले बापुंवरील अतोनात प्रेम आपल्याला ह्या "साई निवास" ह्या सी. डी. मधून अनुभवायचे भाग्य आपल्याला लाभत आहे. सद्य पीपा (आप्‍पासाहेब दाभोलकर) आणि चेतनसिंह दाभोलकर ह्यांनी अप्रतिमरित्या माहिती सांगून ते प्रसंग आपल्या डोळ्यासमोर उभे केले आहे. ही सी. डी आपल्याला मराठी व हिंदी (डब केलेली) भाषेतून श्रीहरिगुरुग्राम, श्रीअनिरुद्ध गुरुक्षेत्रम व उपासना केंद्रावर मिळेल. 

http://www.aniruddhafriend-samirsinh.com/sai-niwas-documentary/

How Google Search Works?

आजकाल आपण इंटरनेटवरून काही माहिती काढण्याकरता अगदी सहजपणे गुगल सर्चचा वापर करतो. गुगल सर्चमध्ये आपण शब्द टाकले की काही सेकंदात कितीतरी लिंक्स आपल्याला मिळतात. गुगल इतक्या कमी सेकंदात हे काम कसे करते हे समजवणारी इमेज मी इकडे पोस्ट करत आहे.

What is Digital Marketing?

Digital marketing is marketing that makes use of electronic devices such as computers, tablets, smartphones, cellphones, digital billboards, and game consoles to engage with consumers and other business partners. Internet Marketing is a major component of digital marketing.

OR

It is where marketing meets the internet and other forms of new media, such as cell phones and even video games.  Digital marketing covers a wide range of activities such as:

Social network marketing: utilize websites like Facebook to spread the word about their products, or learn more about the needs, wants and interests of their customers

Search engine optimization: optimize a website so it ranks high in search engine results
Open source innovation: collaborate with customers or independent product designers to create new products

Experiment based market research: learn about consumer behavior by conducting controlled experiments on line, such as testing two versions of a product description on a website to see which results in more sales.

Web analytics: analyze data collected through websites in order to set prices, create better ads, make decisions about product distribution, and improve product design.

Reputation management: track what people are saying about a brand online, and help companies manage their brand image